Search Engine Marketing


Event Details

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Search engine optimization (SEO) is the practice of structuring all aspects of your website to improve its ranking in search engines. Some of the actions taken can include submitting your web site to directory services, and structuring the layout, using specific content, and key search terms as well as web analytics.

What you will learn:

How it works
Essential “must do” techniques
Keyword research
Leveraging local SEO

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